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SEASAC Project was Officially Launched

SEAMEO Regional Open Learning Centre (SEAMOLEC) is currently involved in a joint programme entitled South-East Asian Sales Competition (SEASAC). It is a 3-year project funded by European Union (EU) under the Erasmus+ Capacity Building in the Field of Higher Education programme. Together with universities from Indonesia, Thailand, and European countries, SEAMOLEC will be actively involved in this programme consortium. The partners involved in this consortium are; (1) Turku University of Applied Sciences, Finland, (2) University of Applied Sciences Wiener Neustadt, Austria, (3) Edinburh Napier University, Scotland, (4) Haaga Helia University of Applied Sciences, Finland, (5) Mahasarakham University, Thailand, (6) Rangsit University, Thailand, (7) Binus University, Indonesia, (8) Universitas Putra Indonesia “YPTK” Padang, Indonesia, (9) Sebelas Maret University, Indonesia, (10) Parhayangan Catholic University, Indonesia, and (11) SEAMOLEC.

The main objective of the project is to strengthen South-East Asian Universities’ capacity to provide highly skilled Business to Business (B2B) Sales professionals to the emerging international markets. Existing knowledge and best practices from Europe will be matched with Asian sales cultures leading to a South-East Asian concept where companies actively contribute to the university level sales education in its all phases: planning, implementation and assessment of students’ performance.

On Thursday, March 21, 2019 SEASAC Project was officially launched at the conference room of Ministry of Research Technology and Higher Education (MoRTHE) Office Building D, 3rd Floor. HE Mr Jari Sinkari, Ambassador of Finland also attended the event. The event started with opening remarks from both SEAMOLEC Director and BINUS Global Director. Followed by keynote speakers; Assistant Prof Dr Kittiphong Praphan from Mahasarakham University of Thailand, and Mr Radju Munusamy, the Chairman of Jebsen and Jessen Indonesia group representing the industry. The project was officially launched by Prof Ismunandar, the Director General of Learning and Students Affairs of MoRTHE, who really welcome the project collaboration and wish it to result in significant impacts to the quality of higher education institutions.

The event was closed by a press conference session. SEAMEO Regional Open Learning Centre (SEAMOLEC) as one of the partners in this project is trusted to handle the dissemination of the project and its results. With the experience and strong partnership with European and Southeast Asian colleagues, SEAMOLEC is honored and happy for the recognition of the Centre for this significant role in this project. In the future SEAMOLEC will explore the possibility to deliver this concept and practice into basic and secondary level education.

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